Privacy Policy – Mark R. Scherer, ChFC

Last Updated: 12/21/25

Mark R. Scherer, ChFC (“Mark Scherer,” “we,” “our,” or “us”) values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit https://www.markrscherer.com (the “Website”).


1. Information We Collect

We may collect the following types of information:

Personal Information
You may voluntarily provide personal information, including but not limited to:

  • Name

  • Email address

  • Phone number

  • Any information submitted through contact forms, consultation requests, or scheduling tools

Automatically Collected Information
When you visit our Website, we may automatically collect:

  • IP address

  • Browser type and device information

  • Pages visited and time spent on the site

  • Referring URLs

This information is collected through cookies, analytics tools, and similar technologies.


2. How We Use Your Information

We use the information collected to:

  • Respond to inquiries and consultation requests

  • Provide information about our services

  • Improve website functionality and user experience

  • Analyze website traffic and performance

  • Comply with legal and regulatory requirements

We do not sell your personal information.


3. Cookies and Tracking Technologies

Mark R. Scherer uses cookies and similar tracking technologies to enhance user experience and analyze website performance. For more details, please review our Cookie Policy.

You may adjust cookie preferences through your browser settings.


4. Information Sharing and Disclosure

We may share information with:

  • Service providers that assist in website operations, analytics, marketing, or communications

  • Legal or regulatory authorities when required by law

All third parties are required to protect your information and use it only for authorized purposes.


5. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no method of transmission over the Internet is 100% secure.


6. Your Privacy Rights

Depending on your location, you may have the right to:

  • Request access to your personal information

  • Request correction or deletion of your information

  • Opt out of certain communications

To exercise these rights, contact us using the information below.


7. Third-Party Websites

Our Website may contain links to third-party websites. We are not responsible for the privacy practices of those websites.


8. Updates to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date.


9. Contact Us

If you have questions about this Privacy Policy, please contact:

Mark R. Scherer
Website: https://www.markrscherer.com
Email: mark@markrscherer.com